Whopper Sacrifice
9 January, 2009

Bloody great idea. Again, taps into a cultural tension (that incidentally never existed before facebook) and as such, watch the earned meeja lap it up.
And another ready made example of CPB’s creative policy working; show me the press release, not the ad script (see my Whopper Virgins post).
Hat tip Nick.
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hey Tim, couldn’t agree more. Loving this, no matter how many times my so called friends sacrifice me…